Industry: Non-Profit/Fundraising Product: Custom Pewter Ornament and Holiday Card Objective: Raising funds to renovate a church Strategy & Execution: The promotion took place in the month of December during all the Christmas festivities. To encourage people to attend and learn about the history of the church and the importance it brought to the community, the church advertised an open house through the public newspaper.… Read more →
Tag: non-profit
A Personal Thank You to Donors
Foundation Frames and Fuels Their Cause The Home Depot Foundation is dedicated to repairing and refurbishing homes and facilities serving families in need. Since its founding in 2002, they’ve raised hundreds of millions of dollars from both corporations and private donors. To show their appreciation to donors, they sent them a Frame-It FLEX® mouse pad, along with thank you notes. The art on the… Read more →
Creating a new look… Susan G. Komen For The Cure
Client Susan G. Komen For The Cure, Columbus Affiliate Objective The Columbus Ohio affiliate of the Susan G. Komen For The Cure organization needed a fresh new approach in creating recognition awards for event sponsors. The well-known Pink Ribbon that had become synonymous with fundraising initiatives for breast cancer was necessary, but presenting it in a new and interesting way… Read more →
Raise Awareness for Diabetes
Product Use: Brand Awareness Industry: Charitable/Non-Profit Organizations Promotion: The Laguna Lunch Cooler was chosen as the choice product for a school Lunch & Learn campaign. Sponsored by a national diabetes association, educational programs were held throughout elementary schools across the nation. The coolers were given out to students filled with healthy snacks and diabetes information. The program was a hit with kids, who… Read more →
Raise Funds with Custom Key Chains
Industry Category: Non Profit/ Fund-Raising Product Associated with Promotion: Custom Key Chain Objective: Raise Funds for the Team Exchange Program Strategy & Execution: The strategy was to raise as many funds as possible to help with the costs of the team’s yearly exchange program. The team used a custom key chain in their promotion that was sold throughout the year at all… Read more →
Reward Hardworking Fundraisers
Challenge: The Ronald McDonald House is an organization that provides assistance for seriously ill or injured children who must travel far distances for specialized care. One of their most important revenue streams are nonprofit organizations that take many hours out of their busy days to help out the charity. The Ronald McDonald House wanted to do something special for some select non-profits that… Read more →
Angels’ Arms Bar Bounce T-shirts
Challenge Angels’ Arms was looking for a supplier to provide their 1000+ t-shirts for one of their largest fundraisers – the Soulard Bar Bounce. They needed to be sorted by shirt color and team and delivered 3 days before the event, all while staying under budget. Solution Lipic’s designed the artwork, coordinated with the committee for shirt colors and sizes,… Read more →
5 Tips for Non-Profits to Engage Online
It can sometimes be a big challenge dealing with social media when there are more important things to deal with concerning your non-profit. Raising money, thanking donors and keeping the wheels on the bus can take up quite a bit of your day. However, fostering an online relationship is becoming just as important as face-to-face relationships. Especially with the shift… Read more →
Why is Engagement Different for Non-Profit Organizations?
This question actually comes up quite a bit. The quick and easy answer? Because for-profit and non-profit organizations are different. For-profit organizations often need to engage their employees and clients around their products, whereas non-profits have employees, clients, volunteers and donors that are typically very passionate about their goal. So what is so hard about this? If they are already… Read more →
Adjusting Traditional Strategies for Non-Profits
In a tough economy and massive shift in demographics, non-profits need to adjust their traditional approaches. In a recent study by Achieve and Johnson Grossnickle and Associates, they surveyed 2,200 people between the ages of 20 and 40 across the U.S. asking about their giving habits and engagement preferences. Asking the key questions on how they want to be asked,… Read more →