Custom Holiday Ornament to Raise Funds

Industry: Non-Profit/Fundraising Product: Custom Pewter Ornament and Holiday Card Objective: Raising funds to renovate a church Strategy & Execution: The promotion took place in the month of December during all the Christmas festivities. To encourage people to attend and learn about the history of the church and the importance it brought to the community, the church advertised an open house through the public newspaper.… Read more →

Volunteer Participation throughout the Holiday Season

Objective: Promote Volunteer Participation for the Holiday Season Strategy: Neiman Marcus Christmas Parade is a nationally televised yearly event made possible by many volunteers. Pins are presented to each volunteer as appreciation gifts as well as incentive for the next year’s participation. Each year a different theme is used to keep this promotion effective and interesting and this strategy has proven to… Read more →

The Perfect Gift for Shareholders & Investors

Objective: A corporation wanted a gift to give out to their shareholders and investors at their annual  meeting. Solution: Exclusive “World Cup” Glass Mug Every year the annual meeting was held in December, just prior to the holidays. Tote bags filled with meeting materials would be distributed to shareholders and investors, but the company wanted to include a gift as well. Since… Read more →

Show Customers you Care

An RV dealership’s share owners wanted to create a new RV store with an updated look for the new millennium. At the same time, they wanted to uphold the strong family values cherished by all RV families. They thought those values were best upheld by the writing of Earl Hamner in the popular TV program from the 70’s, “The Waltons”.… Read more →

Show Veterans your Appreciation Throughout the Year

In November 1919, President Wilson proclaimed November 11 as the first commemoration of Armistice Day with the following words: “To us in America, the reflections of Armistice Day will be filled with solemn pride in the heroism of those who died in the country’s service and with gratitude for the victory, both because of the thing from which it has… Read more →