Industry Hunting and Fishing Challenge The publisher of a hunting & fishing magazine wanted to offer its new subscribers a unique hunting knife with a wood finish handle made in the shape of a plume. As the knives were to be mass produced by injection molding, the client wanted to reduce the possibility of error by creating a prototype in… Read more →
Category: Client Engagement
Think Inside the Block
Industry Oil & Gas Challenge A pipeline company was looking to showcase 6 different types of oil. They wanted the oil displayed in a way that would make it impossible for the recipients to open the containers that would hold the oil. They also wanted an easy way to differentiate the different types of oils coming from various places in… Read more →
Commemorative Award Stand for VIPs
Industry International Football Organization Challenge At the close of the 2010 South African World Cup competition, a football organization wanted a piece that would not only convey the colorful energy of the game, but one that would serve as showcase for an actual ball used in competition. It was necessary that the final product be high-end and suitable for display… Read more →
Promote a New Amenity
Industry: Healthcare Objective of promotion: A University Hospital Health System opened a newly dedicated joint replacement center. With the new center, a number of patient amenities were introduced. The spa package was a major part of the overall “amenity” package extended to the new patients. How was the product used? Packages were individually given to patients. What was the result? The program was… Read more →
Boost Website Traffic
Challenge: A software company was looking to increase volume on their newly designed website that introduced the company’s newest products. After an extensive overhaul, the company needed a way to reclaim the customers that had previously dismissed their site as unusable, as well as drive new clientele to the site. Solution: The company decided that the product should be sleek and… Read more →
Frequent Flyer Thank You Gift
Name: Vertex Amenity Case Product Use: Generate Sales Leads & Responses Industry: Services Promotion: A must-have for frequent fliers, the Vertex Amenity Case was deemed a solid fit for an airline promotion aimed at high mileage travelers. The amenity case, featuring mirror, waterproof zippered pocket, mesh pockets and a sturdy hanger, also included a special card offering exclusive on-line access to travel buys with… Read more →
Fresh Idea for Fan Appreciation
Description: Custom Car Window Clings Industry: Sports Use: The Pittsburgh Penguins of the National Hockey League wanted a giveaway for its fans. They were getting tired of all the usual giveaways and wanted something fresh to give their fans to show their appreciation. Having seen all the cars around town decorated with different window clings showing off team pride, they decided to create Pittsburgh… Read more →
Grand Opening Giveaway
Swirl Grocery Tote Industry: Retail Product use: Generate Sales Leads & Responses Promotion: A specialty food shop was looking for an under $5 customer giveaway for the grand opening of their new store location. This fun and colorful grocery tote was handed out to the first 200 customers who made a purchase over $50, and included discount coupons to help encourage… Read more →
Generate Buzz for New Products
Description: Custom Imprint – Malibu Sunglasses Industry: Food/Beverage What it was purchased for: A major tea company was trying to create mass buzz over their 3 new tea flavors being introduced at a large outdoor tradeshow event. They wanted something with impact that people would not only wear while on site, but also take with them and wear to promote their brand after… Read more →
Welcome Back Gift for Customers
Grill Apron Kit Industry: Services Product use: Brand Awareness Promotion: This unique Apron Kit was given out to patrons of a recently renovated BBQ rib restaurant. The first 100 customers received the item, along with homemade barbecue sauce, cornbread mix, and a package of spice rub, which enhanced the “welcome back” atmosphere the restaurant was aiming for. Case study provided by… Read more →