Strategic Objectives: Build a Stronger Internal Brand by Increasing Employee Engagement A technology company was receiving low satisfaction ratings from its employees and customers. These low scores compelled the management team to conduct an employee survey. The results of the survey revealed there were significant short falls in the number of employees identifying with the vision, core purpose and values of the company.… Read more →
Raise Awareness for Diabetes
Product Use: Brand Awareness Industry: Charitable/Non-Profit Organizations Promotion: The Laguna Lunch Cooler was chosen as the choice product for a school Lunch & Learn campaign. Sponsored by a national diabetes association, educational programs were held throughout elementary schools across the nation. The coolers were given out to students filled with healthy snacks and diabetes information. The program was a hit with kids, who… Read more →
Grand Opening Giveaway
Swirl Grocery Tote Industry: Retail Product use: Generate Sales Leads & Responses Promotion: A specialty food shop was looking for an under $5 customer giveaway for the grand opening of their new store location. This fun and colorful grocery tote was handed out to the first 200 customers who made a purchase over $50, and included discount coupons to help encourage… Read more →
Reward Employees for their Feedback
Description: 25 oz. Fruit Fusion Bottle Industry: Restaurant Use: A major national fast-food chain purchased these Fruit Fusion bottles with custom imprints across the item. How was it distributed: As a part of an employee recognition program, all employees using their online feedback system received these bottles. Result: The employees really enjoy the new fruit fusion bottles, and participation in the program has grown tremendously as word… Read more →
Generate Buzz for New Products
Description: Custom Imprint – Malibu Sunglasses Industry: Food/Beverage What it was purchased for: A major tea company was trying to create mass buzz over their 3 new tea flavors being introduced at a large outdoor tradeshow event. They wanted something with impact that people would not only wear while on site, but also take with them and wear to promote their brand after… Read more →
Rewarding Quality Control
Objective: A major auto manufacturer wanted to increase product quality and ensure that each facility was up to company standards. Therefore, the company developed a Total Quality Management program. Strategy: To gain participation from each department head, managers were given a cultured stone Themestone Award with the word “Quality” etched on it. A complete explanation of the program accompanied the award.At… Read more →
Welcome Back Gift for Customers
Grill Apron Kit Industry: Services Product use: Brand Awareness Promotion: This unique Apron Kit was given out to patrons of a recently renovated BBQ rib restaurant. The first 100 customers received the item, along with homemade barbecue sauce, cornbread mix, and a package of spice rub, which enhanced the “welcome back” atmosphere the restaurant was aiming for. Case study provided by… Read more →
Promote your Message, While Rewarding your Staff
Recycled Vertical Portfolio Industry: Communications Product use: Business Gifts Promotion: To underscore its environmental commitment, a telecommunications company sought an earth-friendly gift for its sales reps. This sleekly designed recycled portfolio—made of 51% recycled materials—was the ideal choice to promote their message while rewarding staff. Case study provided by Gemline Global Solutions, a partner of Lipic’s. Read more →
Affordable, Custom VIP Gifts
Description: Custom Cap Industry: Sports What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. They wanted to stay under $3, but have a fully custom product their fans would enjoy. How was it distributed: Full custom caps were left in the suites of the attendees and sponsors. They were… Read more →
Raise Awareness for an Upcoming Company Event with a Gift
Industry: Construction Objective of promotion: The company wanted to provide a gift item for employees that also helped build awareness for their upcoming annual trip to the beach. How was the product used? Each employee received a Sea Sack in royal blue with the company logo imprinted on the outside of the sack. Employees were encouraged to use the sack to carry their… Read more →