We have a classic good news and bad news scenario on the horizon. The great news is that the economy appears to be improving at least enough that people are feeling much more secure with their finances. The bad news is that this financial security is going to allow employees to feel comfortable exploring their career options again. The latest… Read more →
Author: Steve Lipic
Cardinal Glennon Ambassadors Recognition
Challenge Cardinal Glennon wanted a way to recognize and thank their Glennon Ambassadors, a powerful network of impactful, dynamic, cohesive families who support patients, participate in fundraisers and understand the mission of the hospital, among other great attributes. Solution Lipic’s produced a flame award, reminiscent of the candle logo, along with stickers and lapel pins for all of the ambassadors.… Read more →
Pledge Drive Appreciation Gifts
Client: Non-Profit Organization specializing in Neighborhood Beautification Challenge: Provide an eco-friendly thank you gift for pledge drive that would generate interest in project. Solution: The 10oz travel cup with green silicone lid was selected for its reusable, budget and eco-friendly features. Result: The pledge drove in a 19% increase in the number of pledges with a 21% increase in total… Read more →
Increase Booth Traffic
Client: Automotive Parts Supplier Challenge: Increase attendance at tradeshow booth and create better database for future communications. Solution: Provide custom cap to attendees that included a tear-off discount coupon for visiting the booth and completing a short questionnaire. Result: 42% increase in booth traffic over previous events and 33% increase in orders placed within one week of show. Case study… Read more →
Teacher Appreciation Gift
Product Use: Employee Recognition Industry: Education Promotion: The school board of a high school wanted to recognize teachers who provided students with a superior learning environment throughout the year. The All-Sport Cooler II was presented to the teachers at a year-end event for use during their summer break. Case study provided by Gemline, a partner of Lipic’s. Read more →
Increasing Awareness in Education
Objective The Montessori school system wanted to increase awareness in the community with the overall goal of increasing enrollment. Strategy One of the core values of the Montessori school system is freedom. The school considers its classroom a living laboratory. Students are able to touch, feel and manipulate their environment as they learn. To communicate their value to the community, the school developed a… Read more →
Rewarding New Clients
Objective A large insurance agency noticed a slowing growth rate in the number of life insurance renewals. Typically, the renewal rate accounted for over 50% of the company’s annual revenue; however the rate had dropped to 47 percent. Strategy The company devised a strategy to reward new life insurance clients and increase the number of referrals from those new clients.… Read more →
Increasing Customer Service Levels with Recognition
Objective A large retail company wanted to position itself among its competitors as the company with unsurpassed customer service. In order to accomplish this, the customer service representatives needed to increase the level of service they provided. Strategy Management decided to initiate a “Customer Service Representative of the Month” recognition program to reinforce the importance of superior customer service. The… Read more →
Closing Gift for Mortgage Loans
Product Use: Business Gifts Industry: Finance Promotion: A large financial institution selected the All Purpose Tool Bag as a closing gift for new mortgage loans, loan refinancing and home equity loans. The bag was large enough to accommodate the legal-sized closing documents, and made a very useful gift for keeping home improvement projects organized. Case study provided by Gemline, a partner of Lipic’s. Read more →
Safety Program Awareness Pens
Objective: Safety Program Awareness Overview: Lloist Chemical is a manufacturer of lime, a vital chemical used in building highways. Because of the use of heavy equipment, safety programs have been a part of their company policy. Due to an increase in accidents, Lloist decided to start a new safety campaign. The Safety Director had a safety commitment card printed that… Read more →