Organization: Health Insurance Organization Product Featured: Lip Balm & Lip Balm Sleeve Goal of Promotion: Generating positive reinforcement with sales reps Description of Case History: An HMO likes to give out quirky items to their sales reps with a “Guess What This Is For?” theme. They chose a Neoprene Lip Balm Sleeve to give at a company meeting. After they… Read more →
Author: Steve Lipic
Create Gift Sets for VIPs
Description: Large Boat Tote stuffed with a Tritan 16oz Tumbler Industry: Sports Use: Horse Show giveaways How was it distributed: A local horse show needed gifts for their major contributors. A VIP tent was set up at the event, and the bags were given as a gift, stuffed with tumblers. Result or ROI: The gift bags were greatly appreciated by the VIPs, and the organizers… Read more →
Reward Employees with New Technology
Name: Tablet Keyboard Stand Product Use: Employee Recognition Industry: Computers & Electronics Promotion: The Tablet Keyboard Stand was selected by a web development firm as an incentive for its web application teams. The team who developed the fastest-growing app in the first quarter of release was rewarded with the item, which accommodates various tablet sizes and features a Bluetooth-enabled keyboard that syncs with the… Read more →
Reenergize Business with a Customized Candy Item
Challenge: In the heart of Times Square is the Westin New York; one of the crown jewels in the hotel franchise’s collection. The prestigious hotel has won numerous awards and is consistently on the cutting edge of trends in the hotel industry. Business at this location has always been steady, but the Westin New York wanted to benefit from using… Read more →
Spend A Week Saying Thank You
Customer Service Week Every year for one week in October, Leed’s acknowledges their Customer Service Department with Customer Service Week. During the week, the supervisors recognize the hard work and dedication of the customer service staff by providing thank yous in many different forms. Each day they try to surprise the employees with a different form of appreciation. This can… Read more →
Struggling Franchises Show an Upturn with Thoughtful Promotion
Challenge: In certain locations, Applebee’s has struggled to live up to their tagline as the “neighborhood bar and grill”. Other established franchises have taken business away from them, claiming to be more community friendly. Applebee’s wanted to use a promotional product for these struggling locations to show their customers that they indeed care and are still proud to be a part of… Read more →
Use Games for Monthly Employee Engagement
A group of order processing supervisors developed a small desktop wheel and other games similar to those you might find at a street festival. Each month one of the order processing employees is chosen to play a game. Each game contains a specified category that becomes the theme for the month. After a category is selected, the guidelines are reviewed… Read more →
Raise Funds with Custom Key Chains
Industry Category: Non Profit/ Fund-Raising Product Associated with Promotion: Custom Key Chain Objective: Raise Funds for the Team Exchange Program Strategy & Execution: The strategy was to raise as many funds as possible to help with the costs of the team’s yearly exchange program. The team used a custom key chain in their promotion that was sold throughout the year at all… Read more →
Honor Participants with a Useful Gift
Challenge: A distributor wanted to honor the participants of a Triathlon with a medallion that could be worn around their neck at the end of the race but would also be useful in the future. Solution: Faro came up with the idea to use an Econo Bottle Opener Key chain with a ball chain. This economical solution was great as… Read more →
Keep your Employees Healthy
As we near the end of January, all those New Year’s resolutions are beginning to slide. Help keep your employees motivated to stick with it and encourage them to live a healthy lifestyle. As an employer you can provide them with the opportunity to succeed. Name: Fitness Training Kit Product Use: Employee Recognition Industry: Finance Promotion: A Fortune 500 company initiated a health and… Read more →