Industry: Insurance

Objective: An insurance company held a company picnic for all employees and family members at Disney’s Blizzard Beach Water Park. They wanted a special gift that would express their gratitude and would also appeal to all family members. A Heavyweight Beach Towel was the winning idea.

How was the product used? The Human Resources Coordinator delivered towels, each wrapped with a ribbon and gift card, to each employee’s desk prior to the event.

Result: Recipients reported great appreciation for their gifts.

Case study provided by Towel Specialties, a partner of Lipic’s.

Heavyweight Beach Towel