Objective
A worldwide corporation wanted to show appreciation to their top customers for providing them with their business. They wanted to give each recipient a recognition gift that would be practical and demonstrate their gratitude.

Strategy
The corporation identified their top 50 customers throughout the world. They selected the crystal Clipped Globe, and hand etched their logo with the tag line: “We think the WORLD of you!”

Results
The recipients were greatly touched by the recognition gift. They even contacted the corporation to express their gratitude for the global paperweight.

Case study provided by Crystal-D, a partner of Lipic’s.

Globe Paperweight