Problem

Schnucks developed a new Mission and Vision and needed a way to communicate and reinforce these new statements to their employees, as well as the general public.

Solution

Lipic’s provided several vehicles to achieve their goals. T-shirts, mouse pads, wall signs and badge decals were just a few. Taking the basic logo and text, we successfully gave Schnucks a consistent look and message, regardless of the vehicle.

Results

This campaign has been a big success, and corporate has been happy with the results in the new marketing campaign.

Schnucks Mission Statement Items

“I wanted you to know how much we appreciate the outstanding job you have all done in meeting the demands Schnucks has put on you these past several months. Although I know it is far from the truth, you have accomplished the all important job of making us feel like WE are your only customer!! From Service Awards to mission statements, T-shirts, mouse pads, retirement watches, great creative ideas and excellent art work (with all of the “tweaking” so patiently and professionally handled) –and we aren’t done yet! …the Lipic’s team has “come through” and met deadlines I was honestly embarrassed to even request. In today’s world where small businesses have to go the extra mile to distinguish themselves …YOU ARE AN IMPRESSIVE TEAM –with excellent leadership. You’ve made a difference at Schnucks! My very sincere “thanks” for your wonderful partnership and great work!”

– Debbie Miller
Schnucks